eCommerce News February 2018 by Digideo
eCommerce News is the monthly release of the most important and subjective information in global eCommerce and digital world.
I would like to concentrate only on e-commerce data.
The latest data from Statista’s Digital Market Outlook shows that the total value of the e-commerce market for consumer goods grew by 16 % in 2017. Total annual spend in 2017 reached almost US$1.5 trillion, with fashion products representing the largest single category, next is beauty and electronics.
The number of people using e-commerce platforms to buy consumer goods grew by 8 %, with almost 1.8 billion people now buying online globally.
Roughly 45 %of all internet users now use e-commerce sites, but penetration varies considerably between countries. More details below in Slideshare report.
Fnnel.io introduced automatic uploads to Google Sheets
Funnel allows you to schedule an automatic upload to Google Sheets. This way your data from 384 advertising platform connectors is always up-to-date and you can focus on analyzing the data instead of doing manual uploads. Naturally, you also have the possibility to do manual uploads whenever you want and as many times you want.
The new legislation approved by EU Parliament requires websites to sell their goods throughout the EU regardless of the country the buyer resides in. EU bans the geoblocking in online shops. Therefore, any customer will be able to shop online in any other EU country, without any additional fees or without being rerouted or refused based on their country of residence, a common practice nowadays amongst e-merchants.