Social sharing and recommendations in e-commerce had a huge impact on sales.

I found interesting infographics that present the recent analysis of the USA market.
It presents the growing importance of Pinterest as a recommendation platform.
It is really interesting.
Most shares are related to apparel, home, and electronics.
No surprise for me. I do the same.

Each channel has different types of shares and conversation rates. It looks like email is the most valuable.

Twitter is good for holidays and home, Google Plus for electronics, sports, and apparel, and Facebook – for apparel, electronics, and sports:).

Some social media channels are most popular in the USA but I think the trend is really similar to Poland.

Polyvore is quite unknown in Poland, but you can use it for clothes, children’s products, and other home-related products. Pinterest is similar, but home equipment has been replaced with health products. You can notice many diets and healthy food-related pins.

Wishpot is a wishlist portal where you can share your shopping list or wish list. It seems to be a good place for recommendations and sharing.

StumbleUpon – a place to present the best websites filtered by your interest.

SocialROI stats